Wednesday, May 23, 2012

A Mood Experience

If Mood Fabrics website has stymied you from purchasing some of the awesomely beautiful fabric that they stock, don't worry, they are rebuilding it.  And how do I know, you may ask?  Because last night I got to participate in a focus group that discussed the ins and outs of building a new and more efficient website.

This was seriously one of the kewlest fabric/sewing things that I've done this year.  It was wonderful to be a part of such a diverse group that consisted of home sewists, and other stitchers and crafters from BurdaStyle and Etsy.  The ideas were flowing hot and heavy.  The desire to have the best website to meet the needs of beginner to advanced sewists was emphasized again and again.  And if the staff incorporates half of the focus group's suggestions...it is going to be one amazing, go-to, must shop, internet fabric site.

So look for a new internet fabric shopping experience from Mood in about 6-7 months.  Believe me it will be worth the wait!  And thanks to the Moods Team for inviting me to participate...it was so appreciated!

...as always, more later!

14 comments:

  1. That is cool!! Yup Mood's website generally makes me click right back out after trying a search or two, and it is frustrating because I'm sure they have exactly what I want. I'm looking forward to the new site!

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  2. Sounds great! I hope they will ship international.

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  3. That is so exciting to hear. I can't wait to see the new site. I sure they will also be selling trims and notions.

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  4. Very very cool, Carolyn!! I saw this mentioned on a couple other blogs today. I look forward to seeing the new site, though I have done very well shopping with the site they have now. :D

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  5. Thanks for taking the time out of your busy schedule to do this, Carolyn. You're a great representative for all of us!

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  6. Yes, thank you! What a crazy coincidence: I just clicked on to their sale email, eager to see, but the website was too much for me at the end of a workday. Then I clicked on your blog and found this news. I have found their service and their products to be great, and soon it will be even easier to increase the stash.

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  7. Thank goodness! I *love* so much of the mood fabric, but their website takes forever and a day to load anything that I just don't have the patience to actually sit and look through it all. Can't wait to see the new site!

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  8. Carolyn, so glad you could be a part of our first focus group! You and the others gave us such great intel. We reconvened this morning to talk about it all. It's also interesting to read the comments here. All we have to say is "Hang in there, people!" We are working hard to bring you a much better online shopping experience.

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  9. I've been checking the site more and the search function is a *serious* challenge. I'm glad they are listening to customers. Gah. I could talk fabric and sewing all day.

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  10. It really was interesting - I can't wait to see what they do with the site. And it was great to meet you in person!

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  11. Great initiative, my bank account is trying to decide if I would like them to offer international shipping or not!

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  12. Lucky you. I love, love the store but am only in NYC every 4 months or so, would love to feel more connected. Look forward to the new site.

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  13. Thanks for doing this Carolyn! I've tried to shop Mood, and just found it too frustrating. Good job!

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